Australians spent more than $11 billion buying goods online in the past 12 months.
A recent online retail sales index (source NAB) found that internet sales made up 5.1 per cent of total retail spending in the past 12-month period, up from 4.9 per cent a year earlier.
Nearly three quarters of the $11.1 billion spent by shoppers was on buying goods from Australian websites.
The most common age groups for online shoppers were people in their 30s and 40s.
Online spending was strongest in the ACT and Northern Territory, with those in Queensland and Victoria the most reluctant to shop online. (Source, The Australian)
In terms of artworks purchased online, Sydney and NSW/ACT generally are purchasing the largest volumes with WA a very close second. Queensland and SA are on a par and numbers are always improving, especially in the more affluent areas. Sadly, Melbourne (our home town) reflects the above statistic and whilst browsers are high in number, sales conversions reflect a cautious approach to online vendors generally. Come on Melbourne!, let’s get with the program.
